I work for a media supplier and I would say that 73% of our customers are Heating and Air Conditioning dealers.
That means I am making heating and cooling websites basically all day long.
I also deal with Heating and Air Conditioning supplier chain owners. These are proper white males in their late 50s. They aren’t the best kind of person. They don’t really get what they are paying for and understand that I am the boss here. They always want to supply blurry images to be put on the website, have stupid sayings and mess with our coding on the actual website. They correctly end up with a bad product when they get involved. My company has slowly started creeping into cannabis dispensaries. More and more of our customers are dispensaries. They are so much better to deal with. Those supplier owners are much younger and familiar with SEO. They suppose why they need internet marketing and what exactly it is. They also are much more chill to deal with. I can make a website and not expect any changes from their end. If they do supply pictures or content, it is correctly quite high end. The dispensaries offer some really cool services too. I can write about dab bars, vape lounges, a cannabis hair care line, you say it. There is just more information with a dispensary! All of us don’t have too many customers though. That is why it is hard for other workers to have them as customers. Eventually I suppose our company will only cater to marijuana dispensaries.